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Powering Customer Trust Through Digital Experience Transformation in Energy & Utilities

Liam Novak, Head of Customer Operations at EcoVolt Energy, one of Poland’s fastest-growing renewable energy providers, faced a growing challenge as the company scaled its customer base across multiple cities.

EcoVolt supplied residential and industrial clients with clean electricity and solar energy solutions. However, with rapid expansion came a surge in billing inquiries, outage reports, and new service requests that the company’s legacy systems could no longer manage efficiently.

To improve customer satisfaction, streamline communication, and modernize its support infrastructure, EcoVolt Energy partnered with Top Customer Service (TCS) to build a digitally integrated, automated customer experience ecosystem — designed to make energy service management seamless, transparent, and proactive.

Challenges

Before collaborating with TCS, EcoVolt’s operations team encountered significant roadblocks:

  • Outdated Support Infrastructure: Customer interactions were scattered across emails and call centers with no unified tracking system.
  • Long Response Times: Queries regarding bills, outages, and meter readings often took 24–36 hours to resolve.
  • Manual Ticket Handling: Agents manually entered and assigned requests, leading to inefficiencies and delays.
  • Limited Self-Service Options: Customers had no digital portal for checking bills, outage updates, or energy consumption data.
  • Poor Visibility: Lack of analytics prevented the company from identifying recurring issues or forecasting support demands.

These challenges led to frustrated customers, rising call volumes, and low satisfaction scores, especially during seasonal demand spikes or maintenance periods.

Objectives

EcoVolt Energy partnered with Top Customer Service with the following objectives:

  • Develop a centralized omnichannel platform to manage all customer interactions (email, web, chat, call, and social media).
  • Deploy AI automation for billing, outage reports, and new service requests.
  • Introduce a self-service customer portal for real-time billing, payments, and outage tracking.
  • Reduce average response time by 75% within nine months.
    Implement analytics dashboards for customer feedback and operational performance tracking.
  • Increase customer satisfaction (CSAT) and trust in EcoVolt’s brand as a modern, transparent energy provider.

Solution

Top Customer Service designed a fully customized CX modernization strategy, focusing on automation, transparency, and scalability:

  • Omnichannel Integration: Unified all communication channels — phone, email, chat, and social media — into one centralized service hub.
  • AI-Powered Automation: Implemented intelligent chatbots capable of handling meter reading submissions, billing queries, outage reporting, and payment confirmations.
  • Self-Service Portal: Developed a secure online dashboard where customers could view consumption history, download invoices, pay bills, and receive real-time outage updates.
  • CRM Integration: Connected the CX platform with EcoVolt’s CRM to synchronize customer data and service histories for personalized support.
  • Proactive Communication: Introduced automated SMS and email alerts for planned outages, bill due dates, and service restoration updates.
  • Analytics & Insights: Built Power BI dashboards for analyzing customer sentiment, query trends, and agent performance.
  • Training & Enablement: Conducted hands-on workshops for EcoVolt’s customer service team to ensure seamless adoption of automation tools.

Deployment Process

TCS executed the transformation using an agile, phased implementation model:

  1. Discovery & Audit: Evaluated EcoVolt’s current support workflows and identified major inefficiencies.
  2. Platform Design: Configured the omnichannel and automation tools aligned with energy-sector workflows.
  3. Integration & Testing: Linked the system with billing, metering, and CRM databases; tested real-time data sync.
  4. Pilot Launch: Deployed the system for two regional offices to monitor response times and customer feedback.
  5. Optimization: Fine-tuned chatbot flows, self-service functions, and reporting mechanisms based on pilot data.
  6. Full Deployment: Rolled out across all service regions with multilingual (Polish-English) capabilities.
  7. Post-Launch Monitoring: Provided continuous analytics reporting, maintenance, and improvement support.

Results

After two years of partnership with TCS, EcoVolt achieved major performance and satisfaction gains:

  • Response Time: Decreased from 24–36 hours to 3 hours (88% faster).
  • Automation Efficiency: AI handled 57% of customer interactions without human intervention.
  • Customer Satisfaction (CSAT): Improved from 70% to 94% within six months post-launch.
  • Operational Efficiency: Average ticket resolution time reduced by 60%, freeing staff to focus on critical issues.
  • Digital Adoption: 68% of customers began using the self-service portal for payments and consumption tracking.
  • Customer Retention: Increased by 19%, driven by proactive communication and transparent service updates.

Through its partnership with Top Customer Service, EcoVolt Energy successfully transformed its customer operations from a reactive call-center model to a proactive, data-driven service ecosystem. By leveraging automation, omnichannel engagement, and real-time analytics, EcoVolt achieved faster response times, higher satisfaction scores, and stronger customer trust — while positioning itself as a modern, transparent energy provider.

Case Study Information